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iPhone 14 Pro, iPhone 14 Max come with new design and display: Insights

The newly-launched iPhone 14 Pro and iPhone 14 Pro Max have certain new features worth to take note of such as the first-ever 48MP camera, the Always-On display, new SoS connectivity via satellite, and other safety capabilities.

Powered by A16 Bionic, the fastest chip ever in a smartphone, iPhone 14 Pro introduces a new class of pro camera system, with the first-ever 48MP Main camera on iPhone featuring a quad-pixel sensor, and Photonic Engine, an enhanced image pipeline that dramatically improves low-light photos.

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These features help make iPhone more useful for everyday tasks, for emergency situations with SOS via satellite and Crash Detection, said the company. To be available in four colors — deep purple, silver, gold, and space black — pre-orders will begin Friday, September 9, with availability beginning Friday, September 16.

“Our customers count on their iPhone every day, and with iPhone 14 Pro and iPhone 14 Pro Max, we’re delivering more advancements than any other iPhone,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing.

Design and Display

iPhone 14 Pro and iPhone 14 Pro Max feature a surgical-grade stainless steel and textured matte glass design in four colors. Available in 6.1-inch and 6.7-inch sizes,1 both models include a new Super Retina XDR display with ProMotion that features the Always-On display for the first time, enabled by a new 1Hz refresh rate and power-efficient technologies.

iPhone 14 Pro and iPhone 14 Pro Max are shown in silver.

Apple said the feature makes the new Lock Screen even more useful, keeping the time, widgets, and Live Activities available at a glance. The advanced display also brings the same peak HDR brightness level as Pro Display XDR, and the highest outdoor peak brightness in a smartphone: up to 2000 nits, which is twice as bright as iPhone 13 Pro.

Always-On Display

Both models include a new Super Retina XDR display with ProMotion that features the Always-On display, enabled by a new 1Hz refresh rate and multiple power-efficient technologies.

Both iPhone 14 Pro and iPhone 14 Pro Max offer features with the Ceramic Shield front cover — tougher than any smartphone glass — and are protected from common spills and accidents with water and dust resistance.

Dynamic Island

The Dynamic Island enables new ways to interact with iPhone, featuring a design that blends the line between hardware and software, adapting in real time to show important alerts, notifications, and activities. With the introduction of the Dynamic Island, the TrueDepth camera has been redesigned to take up less of the display area.

iPhone 14 Pro and iPhone 14 Pro Max are shown in gold.

Without impeding content on the screen, the Dynamic Island maintains an active state to allow users easier access to controls with a simple tap-and-hold. Ongoing background activities like Maps, Music, or a timer remain visible and interactive, and third-party apps in iOS 16 that provide information like sports scores and ride-sharing with Live Activities can take advantage of the Dynamic Island.

The Dynamic Island blurs the line between hardware and software, fluidly expanding into different shapes to clearly convey important activities like Face ID authentication.

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