Facebook on Monday launched "Design4India Studio" in Bengaluru to provide support and mentorship to the design industry.
The studio was launched to provide mentorship in design, innovation and entrepreneurship for software companies and startups, and the National Association of Software and Services Companies (Nasscom) has also joined hands with Facebook in the venture.
"Our first of many ‘Open for all’ design studios is built to foster a culture of testing, learning, iterating and prototyping of products and services to increase productivity and innovation for the entrepreneurs and designers," Ravi Gururaj, Founder and CEO, QikPod and Member, Nasscom Executive Council.
The US-based company "WeWork" is providing shared workspaces and the "Design4India Studio" would provide web, mobile, Augmented Reality (AR) and Virtual Reality (VR) platforms for start-ups and designers, he said.
"It is imperative that design should not be added as an afterthought, rather should be embedded in every step of product development, right from the beginning. Design4India Studio is such a platform that will provide startups with the right mentorship," added Satyajeet Singh, Head South Asia at Facebook.
The studio would provide an interchangeable, flexible space to invite new concepts that would help startups and product design companies. "Design4India" is a Nasscom initiative that was built in partnership with Facebook, said NASSCOM.